Website Development | bigcommerce enterprise

Founded on the idea that tech accessories should be stylish and high quality, the Native Union brand is built on quality and innovative design. Disenchanted by the nondescript, mass produced plastic that filled the mobile accessories market, John and Igor set out to offer a stylish alternative for the modern individual. By combining the finest materials, functional design, and considered details, Native Union creates products with personality, that enhance the way you live with your tech.

"Native Union is thrilled with the new website. We know the custom design and functionality brought some hurdles, but we worked well as a team with Groove to bring the best site we could bring."

-ARTHUR MAITRE, NATIVE UNION

The Before

  • Native Union had aggressive plans to branch into several international markets and needed to build six region-specific storefronts on a platform that could handle rapid growth.
  • Native Union also maintained control of the design of the website, so they needed to establish a close, collaborative working relationship with the development team.

image description

The After

  • After Groove completed the discovery process with Native Union, it was determined that Native Union would need in-country domains and web stores specific to each market.

  • They had the need to accept local currency and manage international shipping from those respective countries.

  • To create a great user experience regardless of where in the world the user was, the team built a custom “sniffer” to determine what country the visitor is visiting from and then automatically redirect to the version of the site for their country of origin.

image description

The Solution

  • Native Union had aggressive plans to branch into several international markets and needed to build six region-specific storefronts on a platform that could handle rapid growth.
  • Native Union also maintained control of the design of the website, so they needed to establish a close, collaborative working relationship with the development team.
  • Customer features included a spring payment gateway integration and shipping and tax estimate.
  • 6Region-specific storefronts
  • 1
    Dedicated point of contact
  • HubShop.lyGroove integration product installed

Ready to Work With Us?

Let us decide which platform is best for you to entice, engage, and convert more customers online today.

Let's Get Started

Talk to Us

Tell us about your goals and we'll discover together how Groove can help you meet them.